Use this hub to see where a brand appears, where it is missing, and what signal usually moves the needle next.
sameAs is an identity assertion, not a link directory. Keep only URLs that represent the exact same organization or person and can be independently verified.
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robots.txt is a published crawl preference, not an authentication or security boundary. Configure explicit groups, test real URLs, and verify behavior in logs.
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Use review data with valid Review markup, FTC-compliant collection, dated platform evidence, frozen prompts, and separate outcome measures.
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